Workshops

N.E.A.C.E. workshops support the professional development of our constituents.

2015 NEACE Circulation Staff Training Program 

Thursday, April 2, 2015, Hartford Courant, Hartford, CT

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Cost: ONLY $49 per person

Agenda

8:30 – 9:00 AM Registration - Coffee, Juice, Tea, Donuts, Muffins – Thomas Green Room
9:00 – 9:30 AM * Welcome to the Hartford Courant
* Program Review & Introductions- Meet and Greet Session
Mike Theriault, NEACE Training Director, Sun Journal-Lewiston, ME
Greg Lewis, NEACE Member-Host, Hartford Courant, Hartford, CT
9:30 – 10:00 AM Independent Contractor Relations - Legal Do’s and Don’ts (Updated)
Mike Theriault, NEACE Training Director, Sun Journal-Lewiston, ME
Assisted and Material provided by Zinser Law Group, Nashville, TN
10:00 – 10:15 AM Break – Network with other NEACE Circulation Professionals
Meet someone new
10:15 – 11:15 AM Motivating Independent Contractors - Learn techniques to motivate independent contractors to improve delivery service, generate sales leads, and build new business.
Roger Quandt, Circulation Sales Manager, Sun Journal, Lewiston, ME
11:15 – 12:00 PM Route Optimization/Alternate Products - A session designed to help with route efficiency, while maximizing delivery times, resulting in improved carrier retention, and increased profits.
John Brennan, NEACE Valor Awards, 3rd Party Circulation Mgr., PCF
12:00 – 1:00 PM

Lunch - Favorites from local Eateries
Brain Storming Session - An open session allowing attendees to bring real life challenges to the table and brainstorm proven solutions with others in the industry
NEACE Scholarships - David Hanks, Keene Sentinel, Keene, NH

1:00 – 1:45 PM Working with Limited Resources, Minimal Staff - This session will cover new and creative ways to get through the tough day to day challenges that we all face today.
David Sangiorgio, NEACE Secretary, Publisher-Concord Monitor, Concord, NH
Mike Theriault, NEACE Training Director, Sun Journal-Lewiston, ME
1:45 – 2:30 PM Single Copy Partnerships/Building Business Relationships - Promotions, marketing, positioning, merchandising- Maximize single copy sales in your market.
Michael Gore, Director, Consumer Retail Sales & Marketing, The Boston Globe, MA
2:30 – 2:45 PM Break – Network with other NEACE Colleagues
Last Chance to Connect With Someone New
2:45 – 3:45 PM Subscriber Retention/Customer Service Stops - Learn proven techniques to combat subscriber stops. This session is designed for both CSR’s & DSM’s.
Sue Kerr, Circulation Director, Hartford Courant, Hartford, CT
3:45 - 4:00 PM Program Closing Comments
Mike Theriault, NEACE Training Director, Sun Journal-Lewiston, ME

 


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